CTA Strategies

Studying effectively means consuming and retaining knowledge in less time, which is key. There is so much to learn for you. This strategy aims to give you essential tips for the most effective way to study.

Your CTA Playbook is your reference and golden standard for structuring and presenting your solution for the exam. This strategy will help you understand how to use, extend, apply, and extend your playbook.

“A talk track is a structured outline that helps you communicate key components of your solution in a logical, concise manner, ensuring your message is clear and easy to understand.” (The Software Architect’s Edge, Technical Storytelling)

"Understanding business operations is essential for the Architects. It enables architects to align technical solutions with business objectives, design scalable architectures, and optimize business processes.

Risks and assumptions are two of the cornerstones of your solution's success. Risks represent potential challenges that could hinder progress or lead to undesired outcomes, while assumptions define the foundational beliefs we rely on when making strategic and technical decisions. Identifying these early helps mitigate risks proactively and set the right expectations.

Choosing the right license is the foundation for your solution design as it determines the objects and features you can utilize. While choosing the wrong license for an actor might not cause you to fail the exam, it can have a big impact and cascading effect when you have to change it on the fly, so try to get it right.

The standard salesforce data objects are a cornerstone of your overall solution architecture, this strategy is designed to make you familiar with most important objects and their use cases and how to design an effective data model.

In most cases, Sales, Service, and Experience Cloud are a centerpiece of the Salesforce aspect of your overall solution. Previous strategies have extensively covered these products' licenses and standard objects; hence, this strategy focuses on functional requirements and features and the implications of design choices.

Given its far-reaching implications, sharing is at the heart of every solution and must be carefully considered when designing. This strategy will help you understand the available sharing mechanisms and how to choose the right approach for any requirement.

Identifying integration is a challenging task every architect and CTA candidate should master. Choosing the right integration patterns for each business requirement is key to supporting your solution design. It's all about how you assume the user's role, the action the user takes, how data moves from one system to another, how it affects the user journey, and the outcome of the integration driving the business solution.

Understand the various reporting options in depth. From Standard Reporting to CRM Analytics.

While document management only makes up a small part of the exam, it is relevant nonetheless, as choosing the wrong solution can heavily affect the overall solution. This strategy explores the different options incl. On platform, Files Connect and 3rd Party Packages.

Developing an effective Salesforce mobile strategy requires a deep understanding of the various architectural options available for mobile solutions. This strategy helps you to build the knowledge to determine the right mobile strategy for your solution.

Leveraging the AppExchange ecosystem to extend business functionality that does not exist natively in Salesforce is natural. However, this requires cumbersome custom implementations that take time and are difficult to manage. This strategy covers the fundamentals of studying and choosing suitable AppExchange Solutions.

Identity might be the most daunting topic for Architects, given its complex nature and far-reaching implications. This strategy allows you to tackle the subject pragmatically by understanding the underlying core concepts and using an intuitive checklist to guide your decision-making process.

Solution Architecture is a broad domain that encompasses processes, actors, data, and systems. These are covered in separate strategies. Therefore, the solution architecture strategy narrowly focuses on evaluating and choosing the “optimal solution” for the given requirements.

Defining an Org-Strategy is a balancing act to satisfy business needs while keeping the technology landscape simple. It’s an enterprise architecture decision that laid the foundation for Salesforce implementation.